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Rich Brian, Joji + August 08 try to Escape the Room | Escape Artists
Rich Brian, Joji + August 08 try to Escape the Room | Escape Artists
Rich Brian, Joji + August 08 try to Escape the Room | Escape Artists

Rich Brian, Joji + August 08 try to Escape the Room | Escape Artists - Mass Appeal

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What started as a humble graffiti ‘zine in 1996 would soon grow to be one of the most trusted outlets for youth-spawned urban culture. Today, Mass Appeal is a media collective led by authentic voices and inspired minds. We are a platform for radical creatives who are transforming culture. Want more? Head over to: http://www.massappeal.com/

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Anyone familiar with the ins and outs of New York City knows about the escape rooms: the maddening, puzzle-riddled mazes that turn a casual day of city slicking into a game of Temple Run, as friends and crews scramble to cross the finish line. On a recent summer day, we invited the talented young stars that make up the 88rising roster to hang out with us at Clue Chase in New York City, where they were tossed into the depths of the room’s confusion and left up to their own devices to get themselves out. Nothing but hilarity ensues.

88rising, for those that haven’t heard, was begun in 2015 by Sean Miyashiro, and quickly expanded from largely a management company to a full-blown media and label enterprise, boasting noteworthy artists like Keith Ape, Rich Brian (formerly Rich Chigga), August 08, Higher Brothers and more, all of whom have carved out their own audiences and fan bases, leading to 88rising’s relatively quick ascent to the cream of the crop of indie movements.

Once you’ve enjoyed the crew’s entertaining escape room adventure, slide over to your local streaming service and check out some of their flagship releases, like Rich Brian’s recent 'Amen album', or August’s recent 'Father' project.

Watch Escape Artists above.

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What started as a humble graffiti ‘zine in 1996 would soon grow to be one of the most trusted outlets for youth-spawned urban culture. Today, Mass Appeal is a media collective led by authentic voices and inspired minds. We are a platform for radical creatives who are transforming culture.
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